The Accelerator for Musicians
An accelerator is “a fixed-term, cohort-based program, including mentorship and educational components, that culminates in a public pitch event or demo day.” The accelerator experience is a process of intense education aimed at accelerating the progress of initiatives by compressing years worth of learning-by-doing into just a few months.
Synthesizer is the first accelerator program of its kind for independent musicians. We empower musicians with commercial tools and produce industry savvy artists that know how to strategise for their own success. The methodology of the program is built around the start up accelerator model with adjustments made for success in the music industry.
For three months accepted participants meet in intensive weekly group sessions and learn how to push their music career forward independently. Through these workshops, lectures, mentor partnerships, as well as community support from other participants, musicians learn how to implement the key essentials of audience and career growth in the music business.
The interactive course content has been meticulously prepared by music industry experts who understand the steps needed for success and have seen how implementation of correct strategy leads to improved career results. The syllabus is consistently updated to reflect the most relevant information in the industry today.
We understand the extent of financial challenges that independent musicians face. Therefore we have decided to subsidise the program almost fully for our accepted participants.
We know that there is a lot of value in implementing correct knowhow and strategy in any music career. The stage at which musicians need independent management skills most, also happens to be the stage at which they are investing more financially into their music creation than they are earning from it. This is the reason we choose to focus on and support musicians at this stage in their careers.
The program lasts three months and is made up of 12 weekly group sessions. These consist of lectures, professional consultations and workshops led by industry leaders in each topic field. In addition, participants will be matched to a personal mentor for support and guidance for the duration of the program.
Synthesizer encourages collaboration between program participants and alumni as well as taking full advantage of the industry network that they are exposed to during the accelerator program. Additionally, the organisation operates to support the community of independent musicians by making opportunities and valuable information more accessible.
Giving Back to the Community
As part of their participation in the accelerator, Synthesizer's musicians give back to the community through one of our volunteer programs
Artist and Ensemble Youth Workshops
Producing and recording an original song and video for teens